A dental practice's guide to health benefits

Your dentists, hygienists, dental assistants, and administrative staff are essential to your practice’s success. Stop losing hygienists to practices with better benefits. PeopleKeep by Remodel Health makes it simple to build a health benefits package that supports your team’s health, improves employee retention, and helps you compete for top dental talent through health reimbursement arrangements (HRAs).

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ATTRACT AND RETAIN WORKERS

Support your dental team with personalized health benefits

A skilled, reliable team is essential for smooth operations and high-quality patient care. But attracting and retaining qualified professionals isn’t easy, especially when you compete with other dental offices and larger organizations.

Offering meaningful employee health benefits can help your practice stand out. A strong benefits package shows your team that you value their health and well-being and gives prospective employees another reason to choose your practice.

Many independent and small dental practices assume health benefits are out of reach because traditional group health insurance can be expensive, restrictive, and difficult to manage. Modern health benefits options, such as HRAs, help dental practices of different sizes and budgets offer valuable health benefits while maintaining cost control.

WHY OFFER BENEFITS?

Why should dental practices offer health benefits?

The American Dental Association (ADA) reports that only 60% of dentists have an adequate number of dental hygienists on staff1. Among dentists who have recently recruited or are actively recruiting hygienists, 91% say hiring is very or extremely challenging. Staffing issues also rank among dentists' top concerns for 2026.

Benefits can give your practice another way to compete for qualified employees. Dental hygienists and assistants are also in growing occupations. The U.S. Bureau of Labor Statistics projects employment of dental hygienists to grow 7% from 2024 to 2034 and dental assistants to grow 6% during the same period2.

For independent practices, offering competitive health benefits can be especially important when larger dental organizations can use their size to offer broader benefits packages.

A stand-out benefits package can help your practice:

  • Attract qualified dental hygienists, assistants, and office staff
  • Improve employee satisfaction and morale
  • Differentiate your practice from competing employers
  • Support employee health and financial well-being
  • Retain experienced team members
  • Offer employees more flexibility in choosing their healthcare
HEALTH BENEFIT OPTIONS

Health benefit options for dental practices

Your dental team spends every day helping patients prioritize their oral health. Offering health benefits is another way to show your team that you care about their well-being, too.

Traditional group health insurance: Familiar, but not always the right fit

Traditional group health insurance is one of the most common employee health benefits. With a fully-insured group health plan, a dental practice selects a health insurance policy and contributes toward employees’ monthly premiums. Employees then enroll in the plan or plans offered by their employer. There are also self-funded group plans, where the employer or a third-party administrator pays out employee claims directly.

Common types of group health plans include:

To complement a group health plan, some practices may also offer additional benefits such as:

Dental practices can purchase fully insured group coverage through an insurance company, broker, or the Small Business Health Options Program (SHOP) Marketplace, if eligible.

While group health insurance can provide comprehensive coverage, it may not work for every dental practice. Plans can come with fixed designs, minimum participation requirements, limited employee choice, and annual rate increases. According to KFF's 2025 Employer Health Benefits Survey, the average annual premium for employer-sponsored coverage was $9,325 for single coverage and $26,993 for family coverage3.

Some employers choose to self-fund their group health plans instead of purchasing fully insured coverage. With a self-funded plan, the employer takes on direct financial responsibility for employees' healthcare claims, typically working with a third-party administrator (TPA) to manage the plan.

Self-funding can give employers more control over how their health benefits are designed and funded. However, it also means taking on greater financial risk when claims are higher than expected.

Health reimbursement arrangements (HRAs): A flexible way to support your dental team

Stand-alone HRAs offer dental practices another way to provide health benefits while maintaining cost control. With an HRA, employers set a monthly allowance that employees can use toward eligible healthcare expenses, including individual health insurance premiums.

Additional HRA-eligible expenses include:

  • Monthly premiums for individual vision and dental plans
  • Dental services
  • Vision services
  • Preventive services
  • Prescription drugs
  • Over-the-counter medication

Unlike traditional group health insurance, HRAs allow employees to choose coverage that fits their individual needs rather than limiting everyone to an employer-selected plan.

Depending on your practice’s size and existing benefits, different types of HRAs may be a good fit.

Individual coverage HRA (ICHRA)

An individual coverage HRA (ICHRA) is a flexible health benefit for dental practices of all sizes. With an ICHRA, employers provide a defined monthly allowance that employees can use toward individual health insurance premiums and other eligible expenses.

ICHRA offers:

  • No annual contribution limits. You choose how much to offer to your employees
  • Employee choice among individual health plans
  • Customizable employee classes
  • Flexibility to set different contribution amounts for different eligible employee groups
  • A potential alternative to traditional group health insurance

If your dental practice has 50 or more full-time equivalent employees (FTEs), an ICHRA can also help satisfy the Affordable Care Act’s (ACA) employer mandate when designed to meet applicable affordability requirements, and employees have qualifying individual coverage.

Qualified small employer HRA (QSEHRA)

A qualified small employer HRA (QSEHRA) is only for small employers with fewer than 50 FTEs that don’t offer a group health plan.

With a QSEHRA, you set an annual allowance up to the IRS-defined contribution limits. Employees can use their allowance for eligible healthcare expenses, including individual health insurance premiums.

QSEHRA can be a good option for smaller dental practices looking to offer a health benefit for the first time without taking on a traditional group plan.

Employees must have qualifying minimum essential coverage (MEC), such as their own individual plan or coverage through a spouse’s or parent’s group plan, to participate in QSEHRA benefits.

“Dental offices struggle to provide an all-inclusive health benefit for their staff, given the many different insurance situations their employees fall into. Staff may be on spousal, parent, or individual plans. The QSEHRA has been a product that bridges the gap between these scenarios and creates an "everyone wins" scenario.”
Zach Hobby_Remodel

Zachary Hobby

Director of Sales at PeopleKeep

Group coverage HRA (GCHRA)

If your dental practice already offers a group health plan, a group coverage HRA (GCHRA) can help supplement that coverage.

A GCHRA, also called an integrated HRA, allows employers to provide additional funds for eligible out-of-pocket healthcare expenses, such as deductibles and copays.

Only employees enrolled in the qualifying ACA-compliant group health plan can participate in a GCHRA.

Find the right HRA for your dental practice

Whether you're offering health benefits for the first time or looking for an alternative to your current group plan, PeopleKeep can help you find an HRA that fits your practice.

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Want a healthier, happier dental team?

Your dental team works hard to care for your patients every day. PeopleKeep by Remodel Health has helped thousands of small employers, including dental practices, offer personalized health benefits that support and retain their teams

We make it easy to build and manage a personalized health benefit that fits your practice and your budget. Setup takes minutes, and licensed benefits advisors can guide your employees through their individual health insurance options.

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Frequently asked questions

What is the best health benefit for a small dental practice?

It depends on your practice’s size, budget, existing benefits, and employee needs. For many small dental practices that don’t offer group health insurance, a QSEHRA can provide a straightforward way to offer a health benefit. An ICHRA may be a better fit for practices that want more flexibility or have 50 or more FTEs. The best choice is the one that matches your practice’s needs.

Can dental practices use an HRA for health insurance?

Yes. Depending on the type of HRA, employers can provide an allowance that employees can use toward individual health insurance premiums. ICHRA and QSEHRA are two stand-alone HRA options that can help dental practices provide personalized health benefits.

Can an HRA help dental practices attract and retain employees?

A competitive benefits package can help dental practices stand out when recruiting and retaining employees. This can be particularly valuable in a challenging dental labor market, where many practices compete for qualified hygienists and dental assistants. The ADA reports that 91% of dentists recruiting hygienists find hiring very or extremely challenging.