Customer case study: Bobby Hyatt Insurance Agency

The challenge

Insurance agency owner Bobby Hyatt wanted to provide health benefits to his employees right away upon the start of his new business. He knew what it was like to stress about medical needs during work and he wanted to remove that distraction and worry for his employees.

But Bobby encountered a problem many small insurance agencies do: The budgetary constraints and diverse needs of his employees made group health insurance unfeasible and unaffordable. He spoke with other insurance agency owners and discovered that many of them offered a taxable stipend to avoid the difficulties that came with a group plan.

That didn’t seem like a viable option to Bobby either though. Not only are employers required to pay payroll taxes on reimbursements but employees are taxed on the amount they receive as income. Bobby did not feel like this would truly be helping his staff with their medical needs. He needed to find a cost-effective solution that would provide much-needed relief to his employees.

The solution

While setting up his business, Bobby was referred to PeopleKeep. With a QSEHRA health benefit, he could reimburse his employees for their individual health insurance premiums through a monthly taxfree allowance which he could set up to be budget friendly. The allowance could also be used to pay for out-of-pocket expenses as well providing true flexibility and full coverage.

Bobby could also provide value to his employees who were already covered through their spouses’ group health insurance plans. In a QSEHRA, spouses can submit their personal expenses for reimbursement through the employee’s allowance. Additionally, if a spouse is enrolled in their employer’s group plan, plan premiums can also be reimbursed.

Bobby was finally able to offer a formal tax-free benefit that would cover not only his employees’ medical needs but their families as well. The benefit would give them peace of mind while at work while keeping Bobby’s budget in check.

The results

Bobby Hyatt’s insurance agency has thrived ever since signing up with PeopleKeep. His employees receive the full, tax-free value of their allowance and Bobby has been successful in his goal of helping employees meet their medical needs. One employee was even able to purchase prescription sunglasses - an expense he’d been putting off due to the cost.

As his agency grows, Hyatt feels PeopleKeep will continue to help him support his employees while recruiting more staff. With projected annual tax savings of over $1,500, he has funds to put back into company operations and hiring efforts.

Not only is he saving money but he is also saving time. Managing the budget on the PeopleKeep platform only takes 3 minutes per month leaving Bobby time to run his company more effectively. Bobby has found the PeopleKeep experience and product a successful implementation to his growing small business.